Secondhand Smoke started, I was just a grill man. I’d go and just do the grill at parties and stuff, and people needed a designated griller. It evolved into just doing community work or doing the food, and then doing community work because parties and stuff just gave me that idea. And then we started helping people in the community and it worked. It’s where community meets good barbecue, and that was my slogan back then. And we just kept pushing forward. It’s turned into a nonprofit. And we’re able to go to different spaces and feed people, not just community, but just different spaces.
And during COVID, people just wanted to help as well. So we fed hospitals and we fed medical places, fed firemen, fed police officers. And so it turned into to a whole thing. It turned into a machine because people invested in it, people contributed to it, and people volunteered as well. I think particularly Northwest Arkansas, the way it’s structured, it works better if everybody has something to do with it. This is a melting pot. It’s like gumbo or coleslaw or something. All those different components, it make the whole thing. I want people to help. I want people to feel good about themselves. It’s important they know how it feels to give back.
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